About

Design That Feels Like Home

Woman-owned. Accessibility-aware. Built with intention in Northwest Indiana.

Hi, I’m Keeley—brand designer, systems thinker, and founder of this small but mighty studio.
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I started this business to create brand identities that are calm, clear, and actually helpful—not just trendy logos or surface-level vibes. As an autistic woman, I know how important it is to feel seen, supported, and not overwhelmed by the process.

That’s why I design with intention: fewer steps, less noise, and more alignment.I work with creatives, small business owners, and service providers who care deeply about what they do—and want a brand that reflects that. Around here, we value trust, clarity, and design that feels good and holds up in real life.

What we are best at

Our Services & Process

001.

Discovery

We start with a deep dive into your business, goals, values, and audience—via a questionnaire and/or call. I want to understand who you are and what you stand for.

002.

Direction

I translate what I learn into a creative brief and moodboard. This becomes our visual North Star, so we're aligned before any designing begins.

003.

Design

I create your brand identity: logo suite, color palette, type system, and any custom elements like patterns or icons. Everything is built with intention and cohesion.

006.

Support

I stick around to make sure your brand launches smoothly. You’ll get a walkthrough video and optional add-ons like templates or strategy sessions.

004.

Refine

You’ll review and give thoughtful feedback. I offer one round of revisions to make sure everything feels aligned and true to your vision.

005.

Deliver

Once approved, I package everything up into organized brand files and a brand guidelines document (or Notion hub) so you can use it confidently.